XBOX SERIES X LIMITED EDITION

In celebration of Xbox’s 20th anniversary and the release of Halo Infinite, this promo is designed to showcase how the DNA of series hero Master Chief has been infused into the styling and design of the Xbox Series X Halo Infinite Limited Edition console. We start with tight macro shots of an expansive landscape. Shafts of light reveal the scene to be an epic sculptural relief of Master Chief. Energy builds and the golden tableau begins the melt, sending molten metal flowing directly into the structure of a monolithic console. We follow as golden stylings etch into shifting plates and a whirlpool of celestial particles are captured and assimilated into the surface of the machine. The special 20th anniversary logo forms and the iconic Xbox icon comes to life as we rotate around and resolve on a glamour shot of the long awaited console and controller.