yU+co. is no stranger to stereoscopic 3D, having created the 2D and 3D main-on-end title sequence to Shrek Forever After and the 3D logo for 3Ality Digital, Yogi Bear offered them the chance to accomplish more both creatively and technically in the 3D world.
‘’The initial concept was ‘Saul Bass in stereo’ – a clear use of shapes and lines that Bass’ classic designs are known for, but married to the playfulness of the Hanna-Barbera animation style. ‘’We decided to show only silhouettes of main characters because we didn’t want to mimic the 3D animation style seen in the film or the original look from 1960s cartoon. We knew the silhouettes would work because the image of Yogi Bear and Boo-Boo are so iconic that people would recognize them even without seeing their faces.”
Set to a rousing song by the alternative rock band Weezer, the ‘’Yogi Bear’’ title sequence begins with a series of red and orange hued vertical lines as an array of fruit falls all around. Suddenly the chase is on as we see Yogi and Boo Boo silhouetted in the background driving a cart that drags a line of picnic tables filled with food, while an alarmed Ranger tries to stop them. The sequence cleverly uses food in every frame, such as cotton candy and popcorn clouds, trees with marshmallow flowers and giant turkey legs, watermelon slices, sandwiches, cherry pie and hot dogs that dot the landscape and serve as a surface for the credits.